HorsePower Brands 9th brand in their portfolio. Varsity Zone is a disruptor in the HVAC space lead by a leadership team with over 50 years of industry experience. This is a semi-involved model for people who love a mixed back of BIG TICKET ability along with reoccurring revenue.
Established: 2021
First Unit Franchised: 2024
Franchised Units: 68
Company Owned Units: 1
States Registered In: All except listed below
Pending Registration: ME, MD, NY, WA
NOW regiestered in CA!
Not Registered In: HI
Hot Markets: Dallas/Fort Worth/S Austin/Woodlands TX, Nashville TN, Grand Rapids MI, Des Moines IA, Kansas City MO, Omaha NE, Raleigh NC
Canada Franchises: No
International Franchises: No
Last Updated: Sep 04, 2025
Cash Investment: $50,000 – $65,000
Total Investment: $204,046 – $268,679
Minimum Net Worth: $500,000
Single Unit Franchise Fee: $59,500
Franchise Fee for Each Additional Unit: $40,000 – 2units; $35,000 – 3units; $30,000 – 4units; $30,000 – 5units
Royalty:
| <1M 5%, $1M-$3M 4%, >$3M 3% Option to prepay $30,000 for first 12 months |
Ad Fees: 2%
Average Number of Employees: 2
Item 19: Yes
Visa Candidates: Yes
Passive Ownership: Yes
Semi-Passive Ownership: Yes
Specify: Hire the GM and really manage the data of the business above the GM. Hold weekly accountablility meetings wtih the GM and the GM will run the day to day
Home-Based: No
B2B: No
Master Franchise Opportunities: No
Veteran Discount: Yes Discount on Franchise Fees
Financial Assistance Provided: Yes
Specify: Partnered with Benetrends & Other SBA lenders to fund the operation
Site Selection Assistance: Yes
Specify: In House Real Estate Acquisition Team
Lease Negotiation Assistance: Yes
Specify: In House Real Estate Acquisition Team
Recruiting Assistance: Yes
Specify: In House Recruitment + 3rd Party Blue Collar Party
Cooperative Advertising: No
Training:
We have an onboarding team that assist in phase 1 & 2 prior to opening the business.
Manage the GM on a daily / weekly / monthly / quarterly basis. Manage all the data above the GM to pull the right levers to make your business successful.
IDEAL CANDIDATE
Someone who has a proven track record of success. Someone who can run and execute a playbook.
Empire builder.
Strong leader.
Franchise Development Coordinator: Kerri Van der Berg (varsityzoneleads@horsepowerbrands.com)
Send all leads/tchecks to: varsityzoneleads@horsepowerbrands.com
Contact: Christopher Phalen
Email: cphalen@horsepowerbrands.com
Telephone: 402-547-7190
Mobile/SMS: 402-547-7190
Corporate Address: 2525 N 117th Ave #300, Omaha, NE, 68164
Corporate Website: https://www.varsityzone.com/
Facebook: https://www.facebook.com/varsityzone/
Linkedin: https://www.linkedin.com/company/varsity-zone
UNITED STATES REFERRAL FEES:
Single Unit Referral Fee: $30,000
Multiple Unit Referral Fee: 2units – $40,000; 3units – $50,000; 4+ units – 40% of the collected franchise fee
Area/Master Development Referral Fee: NA
Veterans Franchise Referral Fee: NA
Resale Unit Referral Fee: 20% of purchase price