At Mighty Dog Roofing we specialize in roof replacement and roofing repairs, but we also offer siding, gutters, windows, and solar panels for both the residential and commercial.
– The Market is Starving for Professionalism and a Market Leader – $48.1B+ dollar industry. The top 4 enterprises account for less than 5% of total industry revenue. The industry has become even more fragmented over the past five years. The life cycle stage of this industry is considered mature because the market deeply accepts and uses the industry’s products/services. Mighty Dog is disrupting a fragmented industry using technology, a transparent sales approach and putting customer service first.
– Uniqueness of the Concept – We have become the leaders in taking essential businesses in the broken service industry and create a superior customer experience. By leveraging technology, top-notch operational systems, experience, marketing, and vendor relationships (Platinum membership with Owens Corning and great relationships with others) with the best in the roofing industry our model is built to scale. MDR is also one of the only roofing companies that markets directly to the consumer and captures insurance work. We have an inhouse supplementation team to help owners with insurance work. The model is built to generate more revenue and have a total grasp of both types of roofing consumers.
– Simplicity of Operations – Lean staff, no inventory, we assist in finding sub-contractors (in house subcontractor recruiting department), call center that places appointments directly on sales managers calendar and the payroll only increases as business grows. Corporate staff of 20+ employees and counting to support franchisees.
– Incredible Customer Acquisition Strategy – Initial investment includes 12 months of robust marketing spend. A SEO program to drive traffic to franchisees website, location specific SEO/PPC/& gorilla marketing strategy, social media marketing emphasis, transparent marketing plan developed by a franchisor obsessed with lead generation.
Established: 2012
First Unit Franchised: 2021
Acquired by HorsePower Brands: 2020
Franchised Units: 492
US markets available: All except those listed below.
Not Registered in: HI
Pending Registration: MD, NY, WA
NOW regiestered in CA!
Canada Franchises: No
International Franchises: No
Hot Markets:
Indianapolis, IN
Oklahoma City, OK
Albuquerque, NM
Cleveland, OH
Greensboro, NC
Madison, WI
Toledo, OH
Sioux Falls, SD
Grand Rapids/Lansing, MI
Jackson, MS
Columbia/Springfield, MO
Wilmington, NC
Evansville, IN
Last Updated: Aug 15, 2025
Total Investment: $171,524 – $223,965
Minimum Net Worth: $300,000
Liquid Capital Required: $75,000
Franchise Fee: $59,500
Royalty:
| <1M 6%, $1M-$3M 5%, $3M-$5M 4%, $5M-$7M 3%, >$7M 2% Option to prepay $30,000 for first 12 months |
Item 19: Yes
Average Number of Employees: 1-4
Visa Candidates: Yes
Passive Ownership: No
Semi-Passive Ownership: Yes
Home-Based: Yes
B2B: Yes
Master Franchise Opportunities: No
Veteran Discount: Yes – 10% off the first territory
Financial Assistance Provided: No
Site Selection Assistance: Yes
Lease Negotiation Assistance: Yes
Recruiting Assistance: Yes
Cooperative Advertising: Yes
Training:
- Online Training support through software (1,000+ training videos with testing capabilities)
- 5 day corporate training session in Omaha, NE
- Onsite training at franchisees location for 2 days
- Detailed Pre training process typically lasting 7 weeks (remote)
Support:
- Grand Opening support and additional robust online training platform
- On-going weekly/monthly support and field assistance
- Central purchasing
- National Call Center
- Sub-Contractor Recruitment
- Traction / EOS Process (See Gino Wickman!)
- Technology tools
- Full marketing support
- Preferred vendors providing products at discount
- AND MORE!
Evaluate marketing KPIS, manage sales team, work on the business not in the business.
Ideal Candidate:
- Sales Management Experience
- Enjoys Building and Developing Teams
- Positive, Optimistic
- Values Leadership and Personal Development
- Empire Builder Mindset
- No Construction or Roofing Experience Preferred
Send Leads to: MightyDogLeads@horsepowerbrands.com
Name: Janelle Collins (Leads & T-Checks)
Email: mightydogleads@horsepowerbrands.com
Mobile/SMS: (402) 685-9050
Brand Developer: Don Schneider
Email: dschneider@horsepowerbrands.com
Mobile/SMS: (402) 740-9873
Corporate Address: 2525 N. 117th Avenue Omaha, NE 68164
Corporate Website: https://www.mightydogroofing.com
Facebook: https://www.facebook.com/mightydogroofing
UNITED STATES REFERRAL FEES:
Single Unit Referral Fee: 1 Territory Placement: $30,000
Multiple Unit Referral Fee: 2 Territory Placement: $40,000 | 3 Territory Placement: $50,000 | 4 Territory Placement: 40% of the collected franchise fee
Area/Master Development Referral Fee: N/A
Resale Unit Referral Fee: $28,000 minimum, with a maximum 10% fee on the total sale price minus equipment. (Vehicles, Equipment, and large tools)